How did I miss that last month was the 25th anniversary of my first blogging effort? Nonviolence Web Upfront had a half-dozen posts a week and was tied to an email newsletter that went out every Friday (that’s pretty much the same format as Quaker Ranter in 2022!). This was before Dreamweaver, Blogger, Movable Type, WordPress, etc. The word weblog was a few weeks from being coined.
I put this all together using an absolutely ridiculous Microsoft Word macro that I had adapted. I’d write a post in Word then hit a button. A long string of search and replaces would start to run. For example, one search would look for boldest text and put “<b>” and “</b>” around it. After half a minute or so it’d spit out an HTML file to my desktop. I’d open an FTP program and upload the file to the server. If I had an edit to make I’d have to go through the macro all over again. I was teaching myself HTML as I went along and it’s amazing any of it displayed properly.
Still, it’s remarkable that while so much of back end has changed and changed again over the decades, the final format is instantly recognizable as a blog. The Quaker Ranter archives now list over 1,300 articles.
Even I’m a bit shocked by the title of this post. Have I really been blogging for fifteen years? I keep double-checking the math but it keeps adding up. In November 1997 I added a feature to my two-year-old peace website. I called this new entity Nonviolence Web Upfront and updated it weekly with original features and curated links to the best online pacifist writing. I wrote a retrospective of the “early blogging days” in 2005 that talks about how it came about and gives some context about the proto-blogs happening back in 1997.
But I could arguably go back further than 15 years. In college, my friend Brni and I started an alternative print magazine called VACUUM. It came out weekly. It had a mix of opinion pieces and news from all over. Familiar, huh? Columns were made up from a dot matrix printer and pasted down with scotch tape, with headlines scrawled out with a sharpie. The ethos was there. Next April will mark its Silver Jubilee.
What’s most striking is not the huge leaps of technologies, but the single-mindedness of my pursuits all these years. There are cross-decade echos of themes and ways of packaging publications that continue in my work as editor of Friends Journal.
I started Nonviolence.org in late 1995 as a place to publicize the work of the US peace movement which was not getting out to a wide (or a young) audience. I built and maintained the websites of a few dozen hosted groups (including the War Resisters League, Fellowship of Reconciliation and Pax Christi USA) but I quickly realized that the Nonviolence.org homepage itself could be used for more than just as a place to put links to member groups. I could use it to highlight the articles I thought should get more publicity, whether on or off the Nonviolence.org domain.
The homepage adapted into what is now a recognizable blog format on November 13, 1997 when I re-named the homepage “Nonviolence Web Upfront” and started posting links to interesting articles from Nonviolence.org member groups. In response to a comment the other day I wondered how that fit in with the evolution of blogging. I was shocked to learn from Wikipedia’s that the term “weblog” wasn’t coined until December of that year. I think is less a coincidence than a confirmation that many of us were trying to figure out a format for sharing the web with others.
The earliest edition stored on Archive.org is from December 4, 1997. It focused on the hundredth anniversary of the birth of Catholic Worker co-founder Dorothy Day. To give you an sense of the early independently-published articles, the January 2, 1998 edition included a guest piece by John Steitz, “Is the Nonviolence Web a Movement Half-Way House” that sounds eerily similar to recent discussions on Quaker Ranter.
Below is an excerpt from the email announcement for “Nonviolence Web Upfront” (typically for me, I sent it out after I had been running the new format for awhile):
NONVIOLENCE WEB NEWS, by Martin Kelley Week of December 29, 1997
CONTENTS
Introducing “Nonviolence Web Upfront”
New Procedures New Website #1: SERPAJ New Website #2: Stop the Cassini Flyby Two Awards Numbers Available Upon Request Weekly Visitor Counts
With my travelling and holiday schedule, it’s been hard to keep regular NVWeb News updates coming along, but it’s been a great month and there’s a lot. I’m especially proud of the continuing evolution of what I’m now calling “Nonviolence Web Upfront,” seen by 1800 – 2200 people a month!
INTRODUCING “NONVIOLENCE WEB UPFRONT”
The new magazine format of the NVWeb’s homepage has been needing a name. It needed to mentioned the “Nonviolence Web” and I wanted it to imply that it was the site’s homepage (sometimes referred to as a “frontpage”) and that it contained material taken from the sites of the NVWeb.
So the name is “Nonviolence Web Upfront” and a trip to http://www.nonviolence.org will see that spelled out big on top of the weekly-updated articles.
There’s also an archive of the weekly installments found at the bottom of NVWeb Upfront. It’s quite a good collection already!
Now that this is moving forward, I encourage everyone to think about how they might contribute articles. If you write an interesting opinion piece, essay, or story that you think would fit, send it along to me. For example, “War Toys: Re-Action-ist Figures” FOR’s Vincent Romano’s piece from the Nov. 27 edition, was an essay he had already written and made a good complimentary piece for the YouthPeace Week special. But don’t worry about themes: NVWeb Upfront is meant not only to be timely but to show the breadth of the nonviolence movement, so send your pieces along!
Nonviolence.Org was founded by Martin Kelley out of a home office way back in 1995. Over the 13 or so years of its existence, it won accolades and attention from the mainstream media and millions of visitors. It’s articles have been reprinted in countless movement journals and even in a featured USAToday editorial.
From 2006:
The past eleven years have seen countless internet projects burst on the scene only to wither away. Yet Nonviolence.org continues without any funding, attracting a larger audience every year. As the years have gone by and I’ve found the strength to continue it, I’ve realized more and more that this is a ministry. As a member of the Religious Society of Friends I’m committed to spreading the good news that war is unnecessary. In my personal life this is a matter of faith in the “power that takes away occassion for all war.” In my work with Nonviolence.org I also draw on all the practical and pragmatic reasons why war is wrong. For more personal motivations you can see at QuakerRanter.org, my personal blog.
A Nonviolence.org Timeline
In 1995 I was editor at an activist publisher struggling to adapt to a rapidly changing book world. Many of the independent bookstores that had always supported us were closing just as printing costs were rising. The need to re-invent activist organizing and publishing for the 1990’s became obvious and I saw the internet as a place to do that. One of the earliest manifestos and introductions to the Nonviolence Web was an essay called The Revolution Will be Online.
I began by approached leading U.S. peace groups with a crazy proposal: if they gave me their material I would put it up on the web for them for free. My goal was to live off of savings until I could raise the operating funds from foundations. “Free typesetting for the movement by the movement” was the rallying cry and I quickly brought a who’s-who of American peace groups over to Nonviolence.org. I knew that there was lots of great peace writing that wasn’t getting the distribution it deserved and with the internet I could get it out faster and more widely than with traditional media. For three years I lived off of savings, very part-time jobs and occasional small grants.
Nonviolence.org developed into a web portal for nonviolence. We would feature the most provocative and timely pieces from the NVWeb member groups on the newly-redesigned homepage, dubbed “Nonviolence Web Upfront.” A online magazine format loosely modeled on Slate and the now-defunct Feed magazine, it also contained original material and links to interesting threads on the integrated discussion board. With these popular features, Nonviolence.org attracted a growing number of regular visitors. The combined visibility for member groups was much greater than anyone could obtain alone and we earned plenty of awards and links. Some media highlights of the era included a New York Times tech profile, a featured guest Op/Ed in USA Today, and an interview on Oliver North’s nationally syndicated radio show.
But this model couldn’t last. A big problem was money: there’s were too few philanthropists for this sort of work, and established foundations didn’t even know the right questions to ask in evaluating an internet project. Nonviolence.org was kept afloat by my own dwindling personal savings, and I never did find the sort of money that could pay even poverty wages. I took more and more part-time jobs till they became the full-time ones I have today. At the same time, internet publishing was also changing. With the addition of blogging features and open-source bulletin board software, Nonviolence.org continued to evolve and stay relevant.
Through the early 2000s, Nonviolence.org continued to be one of the most highly-visible and visited peace websites, being highly ranked through the first Gulf War II, the biggest U.S. military action since the web began. This model of independent activist web publishing was still critical. The Nonviolence.org mission of featuring the best writing and analysis continued until 2008 when Martin finally mothballed the Nonviolence.org project and sold the domain.