In the NYTimes, a fascinating piece on filter bubbles and the ability of Facebook “superposters” to dominate feeds, distort reality, and promote paranoia and violence.
Superposters tend to be “more opinionated, more extreme, more engaged, more everything,” said Andrew Guess, a Princeton University social scientist. When more casual users open Facebook, often what they see is a world shaped by superposters like Mr. Wasserman. Their exaggerated worldviews play well on the algorithm, allowing them to collectively — and often unknowingly — dominate newsfeeds. “That’s something special about Facebook,” Dr. Paluck said. “If you end up getting a lot of time on the feed, you are influential. It’s a difference with real life.”
A great many general-interest Facebook groups that I see are dominated by trollish people whose visibility relies on how provocative they can get without being banned. This is true in many Quaker-focused groups. Facebook prioritizes engagement and nothing seems to get our fingers madly tapping more than provocation by someone half-informed.
Formal membership in a Quaker meeting is a considered process; for many Quaker groups, public ministry is also a deliberated process, with clearness committees, anchor committees, etc. On Facebook, membership consists of clicking a like button; public ministry, aka visibility, is a matter of having a lot of time to post comments. Public groups with minimal moderation which run on Facebook’s engagement-inducing algorithms are the public face of Friends these days, far more visible than any publication or recognized Quaker body’s Facebook presence. I written before of my long-term worry that with the rise of social media gatekeeping sites, we’re not the ones writing our story anymore.
I don’t have any answers. But the NYTimes piece helped give me some useful ways of thinking about these phenomena.
