And a shout-out back to Hit­Tail folks who linked to my arti­cle on Adword shenani­gans by nam­ing me a super­star! Every­one Loves Hit­Tail: Hit­Tail Helps Super­star Blog­ger Mar­tin Kel­ley Save Mon­ey. Is it get­ting hot in here?

I will say that these guys are real­ly good track­ers. I some­times think if I said “hit­tail” in my sleep I’d awake to an email thank­ing me for the men­tion. I’m always sur­prised at how many com­pa­nies don’t fol­low their own pub­lic com­men­tary on them across the inter­net, but Hit­tail cer­tain­ly does.