Facebook consulting explained

April 13, 2010

Over the last year or so I’ve been asked to do an increas­ing amount of Face­book con­sult­ing. Most weeks I get a cou­ple of emails ask­ing for help and ask­ing how this sort of con­sult­ing works so I thought I’d explain my experience.

First off: Face­book is not all that hard. Putting a great-looking Face­book page up to sup­port your group, cause or school does­n’t require any pro­gram­ming. But it can be con­fus­ing, part­ly because Face­book is always in-process. They keep adapt­ing it and tweak­ing it. If you bought a book on Face­book cam­paign­ing a year ago, it would already be out of date.
My first job is to ask a few good ques­tions about what you want to do on Face­book and then set up the begin­nings of a site. I spend too much of my time already on Face­book but I also keep up with a lot of Face­book blogs and have recent copies of such won­der­ful tomes as “Face­book Mar­ket­ing for Dum­mies.” In most cas­es my job is to rec­om­mend a Face­book strat­e­gy based on best prac­tices and then to start up a Face­book Page for you. There are cer­tain flour­ish­es I can give, such as pick­ing a good icon or mak­ing a cus­tomized tab for first-time vis­i­tors. But the real val­ue of Face­book is clients shar­ing infor­ma­tion direct­ly with their audi­ence so my most impor­tant work is get­ting you excit­ed about doing it your­self. I’m real­ly just a cheer­leader for you.
I typ­i­cal­ly spend any­where from two to eight hours help­ing a client put togeth­er a Face­book page. If it looks like a project on the small end of the scale, I just charge the expect­ed amount upfront. I do keep track of my time: if we go over a lit­tle bit, I let it slide; if we still have a bit of a bal­ance then I’m there for ongo­ing ques­tions. Face­book con­sult­ing is not the core of my busi­ness but it can be a nice break from a big six-month devel­op­ment project and it’s helps with the cash­flow. I’m also a nat­u­ral­ly curi­ous fel­low so I like learn­ing a lit­tle bit about the kinds of things.

Quakermaps: DIY Friends FTW!

April 12, 2010

A few weeks ago Mic­ah Bales IM’ed me, as he often does, and asked for my feed­back on a project he and Jon Watts were work­ing on. They were build­ing a map of all the Friends meet­ing­hous­es and church­es in the coun­try, sub-divided by geog­ra­phy, wor­ship style, etc.

My first reac­tion was “huh?” I war­i­ly respond­ed: “you do know about FGC’s Quak​erfind​er​.org and FWC­C’s Meet­ing Map, right?” I had helped to build both sites and attest­ed to the amount of work they rep­re­sent. I was think­ing of a kind way of dis­cour­ag­ing Mic­ah from this her­culean task when he told me he and Jon were half done. He sent me the link: a beau­ti­ful web­site, full of cool maps, which they’ve now pub­licly announced at Quak​ermaps​.com. I tried to find more prob­lems but he kept answer­ing them: “well, you need to have each meet­ing have it’s own page,” “it does,” “well but to be real­ly cool you’d have to let meet­ings update infor­ma­tion direct­ly” (an idea I sug­gest­ed to FGC last month), “they will.” There’s still a lot of inputting to be done, but it’s already fabulous.
Two peo­ple work­ing a series of long days inputting infor­ma­tion and embed­ding it on Word­Press have cre­at­ed the coolest Meet­ing direc­to­ry going. There’s no six-figure grants from Quak­er foun­da­tions, no cer­ti­fied pro­gram­mers, no series of orga­niz­ing con­sul­ta­tions. No Sales­force account, Dru­pal instal­la­tions, Ver­ti­cal Response signups. No high paid con­sul­tants yakking in what­ev­er consultant-speak is trendy this year.
Just two guys using open source and free, with the cost being time spent togeth­er shar­ing this project – time well spent build­ing their friend­ship, I suspect.
I hope every­one’s notic­ing just how cool this is – and not just the maps, but the way it’s come togeth­er. Mic­ah and Jon grew up in two dif­fer­ent branch­es of Friends. As I under­stand they got to know each oth­er larg­er­ly through Jon’s now-famous and much-debated video Dance Par­ty Erupts dur­ing Quak­er Meet­ing for Wor­ship. They built a friend­ship (which you can hear in Mic­ah’s recent inter­view of Jon) and then start­ed a cool project to share with the world.
Con­ver­gent Friends isn’t a the­ol­o­gy or a spe­cif­ic group of peo­ple, but a dif­fer­ent way of relat­ing and work­ing togeth­er. The way I see it, Quak​ermaps​.com proves that Quak​erQuak​er​.org is not a fluke. The inter­net expos­es us to peo­ple out­side our nat­ur­al com­fort zones and pro­vides us ways to meet, work togeth­er and pub­lish col­lab­o­ra­tions with min­i­mal invest­ment. The quick response, flex­i­bil­i­ty and off-the-clock ethos can come up with tru­ly inno­vat­ed work. I think the Reli­gious Soci­ety of Friends is enter­ing a new era of DIY orga­niz­ing and I’m very excit­ed. Mic­ah and Jon FTW!
Read more:

ReconRab​bi​.net

March 29, 2010

ReconRabbiReconRab­bi is a social net­work for rab­bis asso­ci­at­ed with the Recon­struc­tion­ist Rab­bini­cal Col­lege. It is designed to pro­vide ongo­ing edu­ca­tion and net­work­ing for far-flung alumni.
It’s a high­ly cus­tomized, member-only site built on the Ning plat­form. The typ­i­cal Ning fea­tures are here: video, pod­casts and mem­ber pro­files. Expand­ed areas include exten­sive train­ing mate­r­i­al for mem­bers. We record­ed and I edit­ed a series of eight screen­casts of approx­i­mate­ly five min­utes each for their Help sec­tion using Screen­flow for Mac; top­ics include sign­ing up, adding dis­cus­sions, using the cus­tomized train­ing material.
Member-only Site: http://​www​.reconrab​bi​.net/.

Bradley J Winkler LLC

March 29, 2010

Bradley Winkler LLC Home RemodelingIn ear­ly Decem­ber 2009, I got a call from a prospec­tive client who want­ed me to build a web­site for her hus­band’s home improve­ment busi­ness. The catch? She want­ed it to be a sur­prise Christ­mas present! She start­ed col­lect­ing pic­tures from his clients and I went to work with a sim­ple but expand­able Word­Press site. Reports are that Brad was thrilled!
See it live: http://​www​.bradley​win​kler​.com/

Young Adult Friends Conference in Wichita this Fifth Month

March 17, 2010

I’ve been lucky enough to have two house­guests this week: Mic­ah Bales and Faith Kel­ley (no rela­tion). They’ve come up to the Philadel­phia area to help pub­li­cize a gath­er­ing of young adult Friends that will take place in Wichi­ta in a few months. Before they left, I got them to share their excite­ment for the con­fer­ence in front of my webcam.

Inter­view with Faith Kel­ley & Mic­ah Bales, two of the orga­niz­ers of the upcom­ing young adult Friends con­fer­ence in Wichi­ta Kansas.

FAITH: This is an invi­ta­tion for a gath­er­ing for young adult Friends ages 18 – 35 from all the branch­es of the Reli­gious Soci­ety of Friends from all across the con­ti­nent. It’s going to be in Wichi­ta Kansas from May 28 – 31. It’s a time to get togeth­er and learn about each oth­er, to hear each oth­er’s sto­ries and wor­ship togeth­er. We’re real­ly excit­ed by this oppor­tu­ni­ty to have peo­ple who have nev­er been to these before and to have peo­ple who have been to oth­er gath­er­ings to come back.
MICAH: A lot of the advance mate­r­i­al is already up online so you can get a good idea what this con­fer­ence is going to be about and to get a sense of how to pre­pare your­self for a gath­er­ing like this. We’ll be get­ting togeth­er with folks from all over the coun­try, Cana­da and Mex­i­co – we’re hop­ing a lot of His­pan­ic Friends show up and we’ve already trans­lat­ed the web­site into Span­ish. Reg­is­tra­tion is set up already; ear­ly reg­is­tra­tion goes until April 15. Air­fare to Wichi­ta is look­ing pret­ty good at the moment; if you reg­is­ter ear­ly you’re like­ly to get a fair­ly decent plane tick­et out.
FAITH: We’re hop­ing peo­ple will choose to car­pool togeth­er. So get orga­nized, reg­is­ter ear­ly and look at the advance mate­ri­als online. 

FOR MORE INFORMATION:
2010 Young Adult Friends Conference

Blogging for the Kingdom

March 3, 2010

Warn­ing: this is a blog post about blogging.

It’s always fas­ci­nat­ing to watch the ebb and flow of my blog­ging. Quak­er­ran­ter, my “main” blog has been remark­ably qui­et. I’m still up to my eye­balls with blog­ging in gen­er­al: post­ing things to Quak­erQuak­er, giv­ing help­ful com­ments and tips, help­ing oth­ers set up blogs as part of my con­sult­ing busi­ness. My Tum­blr blog and Face­book and Twit­ter feeds all con­tin­ue to be rel­a­tive­ly active. But most of these is me giv­ing voice to oth­ers. For two decades now, I’ve zigzagged between writer and pub­lish­er; late­ly I’ve been focused on the latter.

When I start­ed blog­ging about Quak­er issues sev­en years ago, I was a low-level cler­i­cal employ­ee at an Quak­er orga­ni­za­tion. It was clear I was going nowhere career-wise, which gave me a cer­tain free­dom. More impor­tant­ly, blogs were a near­ly invis­i­ble medi­um, read by a self-selected group that also want­ed to talk open­ly and hon­est­ly about issues. I start­ed writ­ing about issues in among lib­er­al Friends and about missed out­reach oppor­tu­ni­ties. A lot of what I said was spot on and in hind­sight, the archives give me plen­ty of “told you so” cred­i­bil­i­ty. But where’s the joy in being right about what has­n’t worked?

Things have changed over the years. One is that I’ve resigned myself to those missed oppor­tu­ni­ties. Lots of Quak­er mon­ey and human­ly activ­i­ty is going into projects that don’t have God as a cen­ter. No amount of rant­i­ng is going to dis­suade good peo­ple from putting their faith into one more staff reor­ga­ni­za­tion, mis­sion rewrite or clever program.It’s a dis­trac­tion to spend much time wor­ry­ing about them.

But the biggest change is that my heart is square­ly with God. I’m most inter­est­ed in shar­ing Jesus’s good news. I’m not a cheer­leader for any par­tic­u­lar human insti­tu­tion, no mat­ter how noble its inten­tions. When I talk about the good news, it’s in the con­text of 350 years of Friends’ under­stand­ing of it. But I’m well aware that there’s lots of peo­ple in our meet­ing­hous­es that don’t under­stand it this way any­more. And also aware that the seek­er want­i­ng to pur­sue the Quak­er way might find it more close­ly mod­eled in alter­na­tive Chris­t­ian com­mu­ni­ties. There are peo­ple all over lis­ten­ing for God and I see many attempts at rein­vent­ing Quak­erism hap­pen­ing among non-Friends.

I know this obser­va­tion excites some peo­ple to indig­na­tion, but so be it: I’m trust­ing God on this one. I’m not sure why He’s­giv­en us a world why the com­mu­ni­ties we bring togeth­er to wor­ship Him keep get­ting dis­tract­ed, but that’s what we’ve got (and it’s what we’ve had for a long time). Every per­son of faith of every gen­er­a­tion has to remem­ber, re-experience and revive the mes­sage. That hap­pens in church build­ings, on street cor­ners, in liv­ing rooms, lunch lines and nowa­days on blogs and inter­net forums.We can’t get too hung up on all the ways the mes­sage is get­ting blocked. And we can’t get hung up by insist­ing on only one chan­nel of shar­ing that mes­sage. We must share the good news and trust that God will show us how to man­i­fest this in our world: his king­dom come and will be done on earth.

But what would this look like?

When I first start­ed blog­ging there weren’t a lot of Quak­er blogs and I spent a lot more time read­ing oth­er reli­gious blogs. This was back before the emer­gent church move­ment became a wholly-owned sub­sidiary of Zon­der­van and was­n’t dom­i­nat­ed by hype artists (sor­ry, a lot of big names set off my slime-o-meter these days). There are still great blog­gers out there talk­ing about faith and read­ers want­i­ng to engage in this dis­cus­sion. I’ve been intrigued by the his­tor­i­cal exam­ple of Thomas Clark­son, the Angli­can who wrote about Friends from a non-Quaker per­spec­tive using non-Quaker lan­guage. And some­times I geek out and explain some Quak­er point on a Quak­er blog and get thanked by the author, who often is an expe­ri­enced Friend who had nev­er been pre­sent­ed with a clas­sic Quak­er expla­na­tion on the point in ques­tion. My track­ing log shows seek­ers con­tin­ue to be fas­ci­nat­ed and drawn to us for our tra­di­tion­al tes­ti­monies, espe­cial­ly plainness.

I’ve put togeth­er top­ic lists and plans before but it’s a bit of work, maybe too much to put on top of what I do with Quak­erQuak­er (plus work, plus fam­i­ly). There’s also ques­tions about where to blog and whether to sim­pli­fy my blog­ging life a bit by com­bin­ing some of my blogs but that’s more logis­tics rather than vision.

Inter­est­ing stuff I’m read­ing that’s mak­ing me think about this:

Dusting off the Elders of Balby

January 28, 2010

One of the blue­prints for Quak­er com­mu­ni­ty is the “Epis­tle from the Elders at Bal­by” writ­ten in 1656 at the very infan­cy of the Friends move­ment by a gath­er­ing of lead­ers from York­shire and North Mid­lands, England.

It’s the pre­cur­sor to Faith and Prac­tice, as it out­lines the rela­tion­ship between indi­vid­u­als and the meet­ing. If remem­bered at all today, it’s for its post­script, a para­phrase of 2 Corinthi­ans that warns read­ers not to treat this as a form to wor­ship and to remain liv­ing in the light which is pure and holy. That post­script now starts off most lib­er­al Quak­er books of Faith and Practice. 

But the Epis­tle itself is well worth dust­ing off. It address­es wor­ship, min­istry, mar­riage, and how to deal in meek­ness and love with those walk­ing “dis­or­der­ly.” It talks of how to sup­port fam­i­lies and take care of mem­bers who were impris­oned or in need. Some of it’s lan­guage is a lit­tle stilt­ed and there’s some talk of the role of ser­vants that most mod­ern Friend would object to. But over­all, it’s a remark­ably lucid, prac­ti­cal and rel­e­vant doc­u­ment. It’s also short: just over two pages.

One of the things I hear again and again from Friends is the desire for a deep­er com­mu­ni­ty of faith. Younger Friends are espe­cial­ly drawn toward the so-called “New Monas­tic” move­ment of tight com­mu­nal liv­ing. The Bal­by Epis­tle is a glimpse into how an ear­li­er gen­er­a­tion of Friends addressed some of these same concerns.

ONLINE EDITIONS OF THE EPISTLE AT BALBY:
Quak­er Her­itage Press: qhpress​.org/​t​e​x​t​s​/​b​a​l​b​y​.​h​tml
Street Cor­ner Soci­ety: strecor​soc​.org/​d​o​c​s​/​b​a​l​b​y​.​h​tml
Wik­isource: en​.wik​isource​.org/​w​i​k​i​/​T​h​e​_​E​p​i​s​t​l​e​_​f​r​o​m​_​t​h​e​_​E​l​d​e​r​s​_​a​t​_​B​a​l​b​y​,​_​1​656

DISCUSSIONS:
Brook­lyn Quak­er post & dis­cus­sion (2005): brook​lyn​quak​er​.blogspot​.com/​2​0​0​5​/​0​3​/​e​l​d​e​r​s​-​a​t​-​b​a​l​b​y​.​h​tml

QuakerQuakers in the World

January 19, 2010

I was able to make up this list that displays Quak​erQuak​er​.org membership profiles and upcoming gatherings in a geography-focused way.

Countries

Aus­tralia
Bel­gium
Cana­da
France
Ger­many
Greece
Ire­land
Kenya
Mex­i­co
Nether­lands
New
Zealand

Unit­ed
Kingdom

Unit­ed
States

Select Cities

Lon­don

Philadelphia


New York


Richmond


Greensboro


Portland


Seattle


Birmingham


Boston


Minneapolis


San Francisco

U.S. Regions

New
England


Mid-Atlantic


South­east US


Great Plains


Southwest


Midwest


North Pacific

U.S. States

Alaba­ma
Alas­ka
Ari­zona
Arkansas
Cal­i­for­nia
Col­orado
Con­necti­cut
Delaware
Dis­trict
of Columbia

Flori­da
Geor­gia
Hawaii
Ida­ho
Illi­nois
Indi­ana
Iowa
Kansas
Ken­tucky
Louisiana
Maine
Mary­land
Mass­a­chu­setts
Michi­gan
Min­neso­ta
Mis­sis­sip­pi
Mis­souri
Mon­tana
Nebras­ka
Neva­da
New
Hampshire

New
Jersey

New
Mexico

New
York

North
Carolina

North
Dakota

Ohio
Okla­homa
Ore­gon
Penn­syl­va­nia
Puer­to
Rico

Rhode
Island

South
Carolina

South
Dakota

Ten­nessee
Texas
Utah
Ver­mont
Vir­ginia
Wash­ing­ton
West
Virginia

Wis­con­sin
Wyoming

Gatherings by Theme

Con­ver­gent
Year­ly
Meetings


Gatherings

Retreats
Online

Young Adult

Gatherings by Location

New
England


Unit­ed Kingdom


Mid Atlantic


Baltimore


Philadelphia


Great Plains


Northwest

Ohio